Targeting Tourist in Riverside CA.

Jurupa Community Center Sign - Outdoor Signs in Fontana, Rancho, Jurupa, Riverside and EastvaleTourism is an important part of the financial infrastructure for the Riverside, CA. area. For many businesses, tourism is a major portion of the annual revenue that the business would bring in; not to mention the wholesalers that provide products to these businesses. Because we all work together to keep Riverside, CA. a thriving economy, it is important to look at a few things about targeting tourism with your signs and marketing materials.

Understanding Our Role in the Community

Even if your business is not directly influenced by tourists visiting your office, you probably do business with those companies that are. Tourism in the Riverside, CA. area can be a big deal being that our location places us in route to many popular attractions such as Disneyland, not to mention a few of our own popular attractions. Being mindful in the areas such as hospitality and appearance can help all businesses in our community by presenting a welcoming presentation of the goodwill our area has become known for.

Signs for Your Business

Keeping your signs attractive will help keep the overall appearance of the Riverside, CA. area inviting for those who pass through. However, signs that are “out of place” may actually detract from the appeal of the area. Sign guidelines and ordinances for businesses in historic districts may be different than those in other areas in Riverside; be sure to comply with the city to keep your signage vibrant and attractive, but keep within the scheme of the plaza or area your business is situated in.

Also keep your signs well maintained. Signs with bulbs out, are dirty or in dis-repair give all businesses in the area a bad impression and can effect the choices that tourists make when choosing where to stay, eat and spend their tourism dollars.

Call Precision Sign and Graphics today for Stunning Graphics at an affordable price! (951) 332-2700

Put Some Light On It

If you have ever needed an additional reason to add illumination to your signage, tourism is a good one. Making your business more noticeable to those not familiar to this area is a great way to add to the appeal and charm of Riverside. You might even add an arrow to help them find your business if it sits off the road away from your sign.

When Experience Counts

Precision Sign and Graphics loves to serve the sign and graphic needs for the wonderful businesses in our community of Riverside, CA.. Whether you need banners, yard signs, window treatments, wall treatments, floor graphics are vehicle wraps we can help your business become more visible for both the tourism aspect as well as keeping your business noticeable for your daily potential customers.

Useful Links

For more information or to contact us for a Free Quote: CLICK HERE

To find the answers to some of our frequently asked questions: CLICK HERE

 

Choosing the Right Font

Life moves fast - Sign Company in Fontana, Rancho, Jurupa, Riverside and EastvaleChoosing the right font for your logo, slogan, sign, banner or print media in Riverside, CA. is an important decision; one that many rush through without taking into consideration the impact of their choice. Precision Sign and Graphics knows that in this mobile minded generation, people are moving around faster and needing to absorb information at a glance; it is important that you present your message in a way that is eye-catching as well as easily legible (readable).


Life moves pretty fast…
If you don’t have the right font, they might miss it!


Fonts for Logos

Precision Sign and Graphics has to admit that coming up with an original logo concept in this modern day can be quite challenging. Just googling logos brings up over 2 billion responses with an additional 9 million variations. When creating a logo it is important to stick to the basics:

  • The logo should be easily discernible (identifiable at a glance)
  • The logo should be relevant to your business (using images and colors that match what you do)
  • The Logo should be legible (can someone even read it?)

hard to read logos - Sign Company in Fontana, Rancho, Jurupa, Riverside and EastvaleWe’ve all seen that logo in Riverside, CA. with the wild fonts and colors that you have to stare at for 20 minutes just to figure out what it says or what it means. Style should not override the simplicity and purpose of a logo. (Fashion designers are notorious to use their signature, but if you can’t make out what it says then it’s only discernible by the brand.)

Many of the most recognizable logos in the world are font only such as: Lowe’s, Home Depot, Walmart, CNN, FedEx, UPS, Pinterest and certainly the most popular logo in the world.. Coca-Cola.

Others combine text with subtle clipart to make a distinguishable logo such as: Amazon, IBM, Microsoft, Hershey’s, DuPont, Showtime, Cinemax and most popular for this style would be Disney.

Regardless of which style that you choose for your business in Riverside, CA. the font can have a major impact on the branding and image of your company. Be sure to choose a font that is easily legible, utilizing colors that will work on a variety of different backgrounds.

NOTE: While logos with color transitions and sharp script fonts look fantastic on web and print media, they don’t translate well to screen printing and embroidery.

The professional staff at Precision Sign and Graphics serving the Riverside, CA. area can help you with font selections that will not only help clearly identify your business, but look great as well!

The Font for Slogans

The font used for slogans for your Riverside, CA. business is nearly as important as the main logo as it will help to define the brand and image of the company or organization. The same rules apply when considering which font to use; however, we at Precision Sign and Graphics recommend to use simple, recognizable fonts that everyone is used to. Web fonts are the most discernible because there are easily read on a website, but that also carries over to print media as well. If it’s easy to be read on a monitor at a distance, it should be easy to read on a sign as well. You should also consider, when choosing fonts, the length of your slogan. If you have a long sentence as part of your branded logo when you put that on a website, shirt pocket, hat or keychain; it will be very difficult to read.

Call Precision Sign and Graphics today for Stunning Graphics at an affordable price! (951) 332-2700

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Fonts for the Message

When choosing a font for the body of the message for your sign, banner or yard sign in Riverside, CA.; you should consider a font that is bold and easily recognizable. Remember most of your signs, banners and yard signs are seen only at a glance as people are driving down the road… so making it legible, in this case, overrides style every time. Using background graphics and color selections can help you utilize easier to read fonts; while still giving your sign, banner or yard sign that attention grabbing appearance.

Trust Your Local Experts

Precision Sign and Graphics serving Riverside, CA. is your local sign company that can provide you everything from simple business cards to billboards. We can help you brand your image by creating a recognizable style and image that will assist in your becoming a household name in the Riverside, CA. area. Our in-house graphic design team not only know their craft but are well-versed in the techniques best utilized to make your product eye-catching yet legible. Be sure to contact us for a free consultation on the different needs that you may have for your Riverside, CA. business.

Useful Links

For more information or to contact us for a Free Quote: CLICK HERE

To find the answers to some of our frequently asked questions: CLICK HERE

 

Vehicle Graphics and Wraps – myths and misconceptions

Vehicle wraps - Vinyl vehicle wraps in Fontana, Rancho, Jurupa, Riverside and Eastvale areasOver the years vehicle graphics and vehicle wraps have become very popular for brand recognition for local businesses as well as national chains. Because of the popularity, naturally some myths and misconceptions are going to arise.

In this article Precision Sign and Graphics serving the Riverside, CA. area will look at some of the most common myths surrounding vehicle graphics and vehicle wraps so that you have a better understanding of the options and choices available when it comes to this popular form of branding.

Vehicle wraps and graphics last as long as paint…

This myth is false! There are many factors that go into how long a vehicle wrap will last such as the quality of materials, UV protection, skill of the application and body surface features. Each of these can play a large role in how long a vehicle wrap will last in both quality of appearance and adhesion of the vinyl. Vehicles and trailers that utilize rivets, for example, are difficult to properly stick; this is where a professional installer really earns his trade but even a perfectly installed vehicle wrap can see adhesion changes around rivets after a period of time.

If you wax a vehicle with silicone-based wax in conjunction with vehicle graphic stickers it will not allow the paint to fade…

This myth is false!  While silicone-based wax with ultraviolet protection is a great product and should be applied to vehicle paint for it to last longer; it simply cannot compete in the hot Riverside, CA. sun next to a painted surface that is covered with a sticker. Depending on the amount of sunlight exposure that the vehicle receives, after a period of time when the vehicle graphic stickers are removed for the sale of the vehicle… there will be a noticeable difference in the surfaces. Naturally this will be more profound with darker colors other than white.

Wild graphic designs are better than simple…

This myth is… Plausible! We say that because depending on what it is you’re looking for… wild graphics may be exactly what you need; however, simple usually is better. Having a well-balanced design that allows for eye-catching graphics, but still keeps things easily legible, is exactly what we specialize in at Precision Sign and Graphics serving the Riverside, CA. area.

Call Precision Sign and Graphics today for Stunning Graphics at an affordable price! (951) 332-2700

Anyone can remove a vehicle wrap graphics…

Trailer wraps - Vinyl vehicle wraps in Fontana, Rancho, Jurupa, Riverside and Eastvale areasThis myth is false!  Professionally installed vehicle wraps can cover metal and plastic including trim work. If not meticulously removed it can easily damage the trim and moldings on the vehicle. Glue residue will require specific chemicals that will solidify the glue for removal without damaging the paint services.

Vehicle wraps and graphics can cause more harm than good…

This myth is false!  Many fleet managers have been led to believe that vehicle wraps will cause harm to the paint if left on the vehicle for over three years; nothing could be farther from the truth. Especially in circumstances where a vehicle is wrapped right off the showroom floor; it is literally like sealing the condition of the paint until the wrap is removed. Additional laminate coatings can be added to the vehicle wrap can even help cut down on surface scratches and dings that will decrease the overall appearance of the vehicle due to improper care of the exterior.

Waxing a vehicle wrap or vinyl graphic will damage the vinyl

This myth is… Plausible! Proper care instructions are supplied with vehicles that are professionally wrapped by Precision Sign and Graphics serving the Riverside, CA. area. We do not recommends [the use of any wax that has cleaners in them as the abrasive nature of the wax can cause damage to the vinyl. This damage will appear in the form of a hazing effect and is not easily rectified. Using nonabrasive spray wax or silicon wax application is certainly recommended for laminate coded vinyl wraps and vehicle graphics. Special care instructions are provided for vinyl that is specifically matte coat or textured such as carbon fiber vinyl wrap.

Precision Sign and Graphics in Riverside is Awesome!

This myth is CONFIRMED!  Precision Sign and Graphics serving the Riverside, CA. area is your local experts for all things vinyl. Whether you need a few simple stickers to help brand the image on the side of your vehicle or a full vehicle vinyl wrap custom designed to match the branding and image of your company we can handle all of your sign and branding needs.

Useful Links

For more information or to contact us for a Free Quote: CLICK HERE

To find the answers to some of our frequently asked questions: CLICK HERE

 

Dealing with Zoning Regulations in Riverside CA.

Outdoor sign - Zoning regulations for in Fontana, Rancho, Jurupa, Riverside and Eastvale areasHaving a sign, banner or yard sign created to help get the message out about your business in the Riverside CA. area is a great idea. However, before you spend the money to have a signs, banners and yard signs professionally created by Precision Sign and Graphics you should determine if there are any city ordinances or restrictions placed by the landlord or property management company.

It puts a bad taste in your mouth to spend good money on a great product only to be fined or told to permanently remove your advertising product; so here are a few things to remember when considering having a sign, banner or yard sign created for your business in the Riverside CA. area:

Permanently Mounted Signs

When purchasing outside signage for your Riverside CA. business, be sure call to your local city planning and zoning representative first (who will probably point you over to the website). For the Riverside CA. area there are over 58 pages of signage rules (plus revisions and updates) that you will need to understand before having a sign created. http://www.riversideca.gov/municode/pdf/19/article-8/19-620.pdf

For many permanently mounted signs you will need to purchase permits that will need licensed contractors and inspectors to sign off on the build to stay within the law. Make sure you budget for these as part of your signage costs.

NOTE: Precision Sign and Graphics does its best to stay up with the signage guidelines for the Riverside CA. area; however, we’re not lawyers. Ultimately the your business is going to be held responsible for the end result of fines and demands of the zoning authority, so a little homework can go a long way toward saving money.

Temporary Signs

Yard Signs - Zoning regulations for in Fontana, Rancho, Jurupa, Riverside and Eastvale areasTemporary signs such as banners, flags, sandwich boards and yard signs seem to have as many regulations as permanent signs, if not more. It can even get more specific as to where within the Riverside CA. those temporary signs are displayed and when. Some cities do not allow yard signs, flag placement and banners in certain areas leading zoning to remove and destroy those expensive products… so make sure you are aware of the specifics.

The Landlord

One often overlooked item when installing signs and placement of banners, flags, sandwich boards and yard signs is the input and agreement with the Landlord. Make sure you check your agreement as to any restrictions they may have about permanent and temporary signage and placement in Riverside CA. We have even seen agreements where wrapped, advertisement vehicles were not allowed on the property overnight… so make sure you consult with your landlord or property management company where applicable.

Additional Considerations

Some additional considerations you should look into when choosing permanent and/or temporary signs in the Riverside CA. area are:

  • Electrical Needs – Is your sign going to be illuminated or have a spotlight on it? If so you will need to make sure there is an accessible power source as well if additional permits will be needed.
  • Blueprints – Most zoning agencies require blueprints to be submitted with the full layouts and needs for the process. Be advise that this governmental regulation can add thousands to a sign project.
  • Aesthetics – Make sure that the signage for your business matches the theme of the area. If the plaza and surroundings are made of brick or have colonial styling (for example) try to keep your sign along those same values.

Call Precision Sign and Graphics today for Stunning Graphics at an affordable price! (951) 332-2700

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Has zoning cited or sent an order of removal?

If you are dealing with a zoning agency that has cited or refused to allow you to install a permanent or temporary sign; it may not be the end of it. Many zoning policies have a process to dispute their refusal or will provide an exception with proper documentation and cause. Because most zoning officials in Riverside CA. are business owners themselves… often you can request a hearing to provide the information. Larger cities; however, that are strapped in bureaucracy … may take awhile.

When Experience Counts

Precision Sign and Graphics serving the Riverside, CA. is your industry leader for signs, banners, yard signs, flags and vehicle wraps. We have an in-house design team that can help brand your business and create custom solutions that will fit your advertising budget.

Useful Links

For more information or to contact us for a Free Quote: CLICK HERE

To find the answers to some of our frequently asked questions: CLICK HERE

 

Give us a little information about your needs and we will do the rest!

We do our best work when our client says:
"You guys do what you think is best, I trust you because I know you do good work and you come highly recommended."