Custom Stickers helps your brand STICK

One of the challenges that businesses face in the Riverside, CA. area is keeping the logo or slogan of the business continually fresh in people’s minds. When it comes to brand recognition or name branding, custom stickers are a great way to help a business towards making it a household name.

A Sticky Situation

Stickers of all shapes and sizes have been used for the branding of products and services for years; and while that is to your advantage as a business owner, it can also create a sticky situation. Often times the challenge is creating an image that is eye-catching enough to get someone’s attention; this can be done through attention grabbing graphics or a color scheme that really helps the message jump out at your customer. Many print and sign companies still print single and dual color processing which really limits the creativity of the business and opportunities of getting noticed: Precision Sign and Graphics serving the Riverside, CA. area offers a full color vinyl sticker that can be die-cut in a large variety of shapes and sizes to fill any vinyl sticker needs. By utilizing a full color process we can incorporate a full palette of colors and graphics to help make your vinyl stickers standout.

Sticking With What Works

You only need to look at NASCAR to understand the importance of vinyl stickers and branding. In addition to having those branding stickers on the cars, vendors give away the stickers as well. The mindset for this is not that they’re going to run out and purchase a product immediately; but rather, if branded as a household name, when needed they will purchase a product or service they’re already familiar with. Vinyl stickers for your landscaping business, automotive repair service, hair salon or church can help keep branding in the public eye so that is easier to build trust in your product or service.


Call Precision Sign and Graphics today for Stunning Graphics at an affordable price! (951) 332-2700


Sticking the Landing

 

Precision Sign and Graphics serving the Riverside, CA. area is your one stop shop for vinyl stickers, banners, vehicle wraps and more to help get your name out. Our design team can help you take your idea and put it into to print with a little graphical flair and expertise. Depending on the use for your vinyl stickers we can help you select the right materials so that the price will reflect the need, examples might be:
 

  • Giveaway stickers for conventions

  • Bumper stickers

  • Political stickers

  • Outdoor, weatherproof stickers

  • Hardhat stickers

  • Shipping stickers

  • Window stickers

  • Sticker Labels

  • And more…

 

Each of these types of stickers would utilize a different quality of vinyl and coating so that the price can match the need. There’s no reason to use super think, laminated vinyl for a short time or single use stickers; this would make the price for the stickers unreasonable. Your sales representative at Precision Sign and Graphics serving the Riverside, CA. area can help you select the right sticker for your individual needs.

Useful Links

For more information or to contact us for a Free Quote: CLICK HERE

To find the answers to some of our frequently asked questions: CLICK HERE

 

Location, location, location

3d Lettering - Sign Company in Fontana, Rancho, Jurupa, Riverside and Eastvale.One of the key decisions for a company to make is choosing the proper location for their business within Riverside, CA. Naturally the type of business will help with the decision-making process, but here are a few things to consider:

The type of business in Riverside, CA.

Commercial (non-retail)

If you have a non-retail business in Riverside, CA. which is primarily the manufacturing of products, having no need for customer access, then an industrial Park would be a great fit. Most industrial parks are set up in a cookie-cutter way but it saves from needing to build from scratch. Most of these industrial Park buildings offer a range of sizes depending on your need with both an office and garage door access for larger commercial vehicles. Depending on the layout, parking is done either at your facility or in a central location with a tram.

Working from Home in Riverside, CA.

Many small product manufacturers today are choosing to work out of a shop behind their home in Riverside, CA. to save on overhead; however, while this might have some advantages, there are some disadvantages you should consider. Having your home in a constant state of business can many times damage family relationships as makes it more difficult for you to break away and utilize your home as a source of rest. By that same token having your family life so closely bound to the business also means that the business can be continually interrupted by things at home. Having your home and business separated by distance it allows you to also separate the two so that you can work 100% on each.

Call Precision Sign and Graphics today for Stunning Graphics at an affordable price! (951) 332-2700

Retail Access

Storefront Window Graphics - Sign Company in Fontana, Rancho, Jurupa, Riverside and Eastvale.With so many options available for a retail business in Riverside, CA., location must be carefully chosen in order to get the best return on your investment. While a budget is certainly something to be considered it should not be the primary factor for your retail business.

Definitions:

Foot traffic – Foot traffic is a term for those retail businesses that see most of their customers come in from walking. Examples would be: a mall shop, indoor booth and outdoor stripmall with a rear floor plan coverage.

Drive traffic – drive track it is a term for those retail businesses that get most of their business from a direct access to the roadway. This would be a stripmall, standalone building or mall shop with an external entrance that can be seen from the road.

Careful analysis and consideration should be given as to the location of your retail business in Riverside, CA. as both foot traffic and drive traffic have their advantages. While strip malls have the appeal of lower rent and lots of drive traffic, if the stripmall is located on a commuter path, the business is less likely to be noticed because commuters are seldom focused on what’s around them when driving to and from work. Some businesses located on a commuter path have to spend a good portion of their advertising budget on road signs and flags to try to catch the attention of those commuters. If the stripmall is positioned on a road exclusive to shopping, it decreases the need for exposure; as your business is more likely to be seen by those shoppers looking for places to shop. Naturally the rent for these types of stripmall spaces traditionally run 30% higher.

Here when you need us

Precision Signs and Graphics in Riverside, CA. Can assist with all of your sign and marketing needs. Regardless of the location that you choose we can help you get your business noticed with attention grabbing signs and thought-provoking graphics. We can also help with all levels of signage needs such as: outdoor signs, indoor signs, banners, sandwich boards, flags, window graphics and more.

Useful Links

For more information or to contact us for a Free Quote: CLICK HERE

To find the answers to some of our frequently asked questions: CLICK HERE

Choosing and printing the perfect vinyl banner

Beautiful Teal Vinyl Banner in Fontana, Rancho, Jurupa, Riverside and EastvaleIn order to understand how Precision Sign and Graphics serving the Riverside, CA. area can print you the perfect vinyl banner there are some “vinyl banner basics” that you should know.

When Precision Sign and Graphics is asked to create a vinyl banner; choosing the right thickness and material is key. In order to make sure that you always get the right product for your vinyl banner needs, Precision Sign and Graphics traditionally ask a few questions to make sure you get the right product for your needs.

Questions like:

  • What will the vinyl banner be used for?

  • How long does the vinyl banner need to last?

  • Indoor or outdoor use?

  • Are you providing graphics?

These are just a few questions that will help us get you the right product at the best price.

Choosing the right vinyl banner thickness

The thickness of a vinyl banner is determined by weight per square foot. So the thicker the vinyl banner the greater the weight. Understanding the use for your vinyl banner is very important. It will help us recommend thickness and coating options that will make sure the vinyl banner serves your needs.

For example: A one-time use vinyl banner for a convention hall event or a birthday party, an 8 oz. uncoated vinyl banner would be and inexpensive option. Vs. an outdoor vinyl banner that needs to last for over five years, we would recommend a 13 to 15 oz. vinyl banner with UV protective coating to make sure the colors remain vibrant.

Call Precision Sign and Graphics today for Stunning Graphics at an affordable price! (951) 332-2700

Graphics used for vinyl banner creation

Allec Self Storage Banner - Vinyl Banner in Fontana, Rancho, Jurupa, Riverside and EastvaleOne of the complaints often seen by these “make it yourself” vinyl banner services is that the graphics you sent looked great on your computer, but when you receive your vinyl banner it was pixelated and blurry. It’s important to remember when you are going to have an image reproduced on a large vinyl banner that images do not scale up.. only down. So if you send a scanned wallet sized image to put on your 8ft wide vinyl banner, it’s going to look blurry and pixelated.  Precision Sign and Graphics serving the Riverside, CA. area will always review with you the quality of your artwork prior to printing. Unlike these “do-it-yourself” services, having a professional looking over your art will help ensure that you always get what you pay for.

Vinyl composite – beware

The practice that we have observed at Precision Sign and Graphics serving the Riverside, CA. area is that many of these online vinyl banner printing services are using a vinyl composite material that contains a biodegradable element similar to paper. While being advertised as a 13 to 15 oz. vinyl banner this composite vinyl will practically begin to deteriorate after just a few months. The end result is a vinyl banner that is brittle and’s develops a chalky texture.

Precision Sign and Graphics serving the Riverside, CA. Area has earned a reputation for high quality graphics utilizing the best materials. This is simply a better way of doing business and leads to return customers knowing that they’re getting the best price for the best products.

Useful Links

For more information or to contact us for a Free Quote: CLICK HERE

To find the answers to some of our frequently asked questions: CLICK HERE

 

Creating the big picture for marketing products in Riverside CA.

Vinyl Banners - Signs, Banners Vehicle Wraps and more serving Riverside, CA and surrounding areasOne of the advantages of hiring a professional Sign and Graphics Company in Riverside, CA. is keeping focus on the larger picture. This means that, while we can, create individual products that are stunning and attention grabbing such as signs, banners, business cards, vehicle wraps and more; it is better to step back and look at these products as extensions of a similar theme rather than individual products. More simply put your business cards should have a similar look to your banners, vehicle wraps and so on. To help keep this big picture mindset, let’s look at a few things to consider.

Budget minded solutions

Not every small business has the budget to be able to create all the branded products that they need in one lump. For many small business owners, multiple products are needed to brand the business in Riverside, CA. but simply cannot afford to do everything at once. For those small businesses that are trying to decide which sign and graphics products to use first, we recommend looking beyond the individual product and more of a branded appearance over a set period of time.

In this mindset we recommend to start with a large appearance and narrow the focus down to an individual rather than start with an individual and grow it to a larger appearance. For example: a small pizza business should start with the sign out front, then the window graphics, then the front end counter graphics, ending up with and down to business cards. This process allows, over a period of time, you to reach a larger group of people; then narrowing the focus with additional products as the budget permits.

Call Precision Sign and Graphics today for Stunning Graphics at an affordable price! (951) 332-2700

Keep messages simple, branded and on point

One of the advertising techniques utilized when developing a message to present a small business to the public is known as K.I.S.S. – which stands for Keep It Simple Stupid.

This simple acronym brings into perspective that you don’t need to tell your entire life story on every sign or banner that you put out. (See previous articles on branding techniques) at Precision Sign and Graphics serving Riverside, CA and surrounding areas, we recommend that you keep messages and slogans simple and catchy. Sarcasm can sometimes, actually, pay off big; but be careful not to offend. Keep your messages branded having all materials match a similar theme from the vehicle wrap down to the business card. Finally stay on point! You can actually talk yourself out of the sale by emphasizing information that is not relevant to the purchase.

Precision Sign and Graphics serving Riverside, CA and surrounding areas can help with finding budget minded solutions for your small business. By helping you with our full-service capabilities which are as expansive as billboards and vehicle wraps down to the most specific details found in a business card; we can provide you with cost-saving solutions to get your message out.

Useful Links

For more information or to contact us for a Free Quote: CLICK HERE

To find the answers to some of our frequently asked questions: CLICK HERE

 

Its a Banner, Not a Book Report

Banner Example 1 - Vinyl Banners in Fontana, Rancho, Jurupa, Riverside and Eastvale.One of the common mistakes that we often see here at Precision Sign and Graphics in Riverside, CA. is when someone creating a vinyl banner wants to put their entire life story on a 3 x 6 banner. While one might think that this saves money because you’re putting more words on a single banner and actually can cost you money, because if you have a banner that so cluttered with text that it’s not easily seen… What good is it? In this useful article from Precision Sign and Graphics in Riverside, CA. we will look at some simple tips to make your vinyl banner stand out!

Simple is better

Vinyl banners are often used on the side of the road or the front of the building to present a temporary advertisement of something that’s happening within a short distance of where the vinyl banner in Riverside, CA. is positioned. Keep in mind that with a vinyl banner, in most cases, you only have a few seconds to express what you want to say. If you have a lot of text, that means that the text needs to be smaller so everything can fit; it also makes the vinyl banner more difficult to read at a distance or quickly. At Precision Sign and Graphics we recommend for roadside and building banners in Riverside, CA. that you keep the message short and simple: Grand Opening, Sale Today, 50% Off Shoes, etc.. Utilizing short and simple messages will help keep your banner readable at a distance and at a glance for a vehicle driving down the road.

Precision Sign and Graphics in Riverside, CA. is your local source for Vinyl Banners, Signs, Vehicle wraps and more.. Call us today! (951) 332-2700

Banner Example 2 - Vinyl Banners in Fontana, Rancho, Jurupa, Riverside and Eastvale.Attention Grabbing Colors

Again, Precision Sign and Graphics in Riverside, CA. Recommends to keep it simple. Having a lot of graphics can detract from the message that you’re trying to convey with your vinyl banner. While on a computer screen it may be a work of art, on the side of the road it’s unreadable. Remember a banner traditionally has two seconds for the mind to understand what the banner says or is about so keeping a simple presentation can be more effective with this understanding. Often times effective banners are the ones that use simpler offset colors such is green with yellow or black with white, while we agree that this is boring it is also very readable. The graphic design artists at Precision Sign and Graphics in Riverside, CA. I have perfected the art of balance when it comes to graphics and text to make a vinyl banner that is not only graphically appealing and noticeable, but readable.

Note: Advertisements such as banners, flyers and billboards that utilize yellow and red color are much more likely to be noticed than those that blend to their background. It is been proven that yellow and red are colors that alert the mind and draw attention to the advertisement. Other bright colors have a similar effect but not as responsive as yellow and red. Keep this in mind when selecting the colors that you want to use for your vinyl banner.

The Exception to the Rule

So when can I have an elaborate vinyl banner? The simple answer is somewhere that someone has more time to process the information. An example might be a static display at a tradeshow, street vending or team support vinyl banners at ballfields and tailgating. Be sure to mention how you want to use your vinyl banner when ordering from Precision Sign and Graphics in Riverside, CA. So our support team can advise on best practices for the design of your vinyl banner.

Useful Links

For more information or to contact us for a Free Quote: CLICK HERE

To find the answers to some of our frequently asked questions: CLICK HERE

 

Give us a little information about your needs and we will do the rest!

We do our best work when our client says:
"You guys do what you think is best, I trust you because I know you do good work and you come highly recommended."