Is google banning work from home businesses?

Picture of a woman at her computer - Signs and graphics in Fontana, Rancho, Jurupa, Riverside and EastvaleWhen owning a small business in the Riverside, CA. area, overhead is a large part of a company’s potential growth variables. A recent trend in the Riverside, CA. area is to save money by working from a home based establishment. This may be because you don’t have a need for a customer to visit you or you might even have a building in the backyard that will sufficiently house your manufacturing; either way, more and more people are working in a home-based business environment.

For the most part, marketing decisions to let the community know the services that you offer stay the same: flyers, website, vehicle wraps, radio, etc. are all valid ways of getting your message out; however recently Google has been making some changes that may make it very difficult for home-based businesses to let their surrounding areas know about the products and services that they offer. Let’s take a look at the situation more closely…

The goal: let people know what you can do

A website is the modern version of the business card, with any business in the Riverside, CA. area this should be considered one of the very first things that you do to let the community know about the products and services that you offer. The visibility of a website will help draw customers based upon many factors that are constructed into the website such as the design, retention ratios, click through’s, visual flow, quality content, key term saturation and more. Google, currently controls the majority of Internet traffic, so it’s important to make sure that you’re playing by Google’s rules if you want your website to perform well.

Branding of your business should also be taken into consideration between the web development company and your sign and print provider to make sure that your branding is consistent when presenting your message to the Riverside, CA. community. By having a quality website crafted by a professional web development company, it can provide the anchor for all other advertising; giving your customer a central point of communication and direction for your company.

Sometimes the winds of change might blow you right off the map

With Google being the monopoly in web search traffic it is important to make sure that you understand some of the things that Google is doing to try and help their customers get the best results. One of the key changes that’s been made by Google lately is the Geo locator program, used to help provide Google customers with the businesses that are closest to them as top search results. The premise utilizes geo-tracking technology between computers, smart phones, smart watches, vehicles and more to help give customers an immersive experience for their purchasing ability. This program however, has some downsides.

If your business is not properly set up and verified through the Google locator system, you are far less likely to be found online.

Precision Sign and Graphics in Riverside, CA.. is your local source for Vehicle magnets, Signs, Vehicle wraps and more.. Call us today! (951) 332-2700

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Has Google banned work from home businesses?

The Google geo locator program organizes and lists businesses, in many cases, based upon the physical location of the business. (Among many other factors) Work from home businesses that do not want customers to come to their home will suffer in this respect. Because the Geo locator program is interwoven between the Google plus, Google business, Google places and Google map accounts; by listing and verifying your business through Google, your home (including images) will show up. For many home-based businesses this is an undesirable option. As the Google Geo locator program continues to grow Google has no plans to change the direction; in fact, their expansion will make it even more difficult for businesses that do not wish to participate in the Geo locator program to be found online.

Additional Collateral Damage

Many small businesses in the Riverside, CA. area provide services for areas outside of Riverside. In the past you simply listed the service areas as part of your marketing and website make-up, this no longer is the case. Because the Geo locator program determines the physical location of your base, in relationship to the location of the Google customer that is searching, your business may be easily skipped over because you’re not in the immediate area of where that customer is. So… if your customer is in Glen Avon, Mead Valley or Loma Linda (which are just outside of the Riverside, CA. area) there is a chance that your business will not come up with Google’s Geo locator program.

Money really does make the world go around

Is there a solution for the work at home business or home improvement service that has a storefront location that wishes to be found outside of their immediate area? Yes. Many of the changes Google has made over the last three years have been to motivate businesses customers to utilize the Google AdWords program. This program is where you pay Google for each visitor that comes to your website based upon the keywords that you put into the program. These keywords bypass practically all other Google guidelines allowing you to go straight to the head of the class (top of the rankings) within a geographical area that you determine. For some businesses this may be a viable use of their marketing dollars, but for many small businesses that have lower price points of less than $30 per item… A cost per visit price tag may simply be too great. While in 2014 Google said that these new guidelines would help level the playing field for all businesses, the truth is that these new guidelines make it more difficult for work from home businesses, small businesses and businesses with smaller price points to compete on the Internet with larger companies.

Experience Matters

Small and home-based businesses need a competitive edge with a competitive price in order to help get their message out. Precision Sign and Graphics  serving Riverside CA. and surrounding areas is ready, willing and able to put our experience to work for you. For years we have provided marketing minded graphics that are not only attractive but will help grab the attention of your potential customers as well. To back that up, we provide a wide range of services from banners and business cards to vehicle wraps and window treatments to help get your message out even more.

Useful Links

For more information or to contact us for a Free Quote: CLICK HERE

To find the answers to some of our frequently asked questions: CLICK HERE

 

Disney Floor Graphic

Image of a floor graphic - Custom Floor graphics Fontana, Rancho, Jurupa, Riverside and EastvaleEvery once in a while you get that project that seems to wrap up everything that you hope for as a business owner. When we were chosen by Disneyland to design, create and install a custom 9’ floor graphic for their maintenance offices, it seemed to hit home (and a home run). This is a company that’s been known for producing stunning art with high-end materials for decades… and they’re asking us to design, create and install something for them? That’s humbling.

M-I-C-K-E-Y …

When Walt Disneyland went looking for a company to design, create and install their floor graphic for their maintenance offices they chose Precision Signs & Graphics. We feel honored that they chose us because of our workmanship, quality of materials and quality reputation that we have earned within the community.

Durable and Safe Floor Graphic Materials

The high quality vinyl floor decals utilized by Precision Sign and Graphics serving Riverside, CA. is made from a heavy duty, slip resistant vinyl that resists wear from average foot traffic for around six months. (Location and foot traffic may vary this estimate). The full color format allowed us to match the vibrant, rich colors that Disneyland designs are known for.

Precision Sign and Graphics in Riverside, CA.. is your local source for Vehicle magnets, Signs, Vehicle wraps and more.. Call us today! (951) 332-2700

picture of a floor graphic Precision Sign and Graphics in Riverside, CA.. is your local source for Vehicle magnets, Signs, Vehicle wraps and more.. Call us today! (951) 332-2700Multi Surface Possibilities

The high quality vinyl floor decals chosen by Disneyland for the maintenance offices can be applied on low pile carpet, ceramic tile, quartz tile, linoleum and more. In fact the vinyl floor decals can stick on just about anything that you can walk on except for shag carpet.

It was a sincere pleasure

With our goal to seek and build long-term relationships with our customers, this is a great example of some of the values that the owners of Precision Sign and Graphics instill in their own home and personal lives. With a mindset of family and community, Disney has been a representative of these values; it was a pleasure to be able to create a product worthy of their standards.

 
 
 
Useful Links

For more information or to contact us for a Free Quote: CLICK HERE

To find the answers to some of our frequently asked questions: CLICK HERE

 

Welcome Aboard Plumbing Masters

Picture of a vehicle wrap - Custom acrylic lobby signs Fontana, Rancho, Jurupa, Riverside and EastvaleVehicle vinyl wraps come in all shapes, sizes and types. Whether you are wrapping a trailer, car, van or your entire vehicle fleet; vinyl vehicle wraps are a fantastic choice for businesses in Riverside, CA.. Creativity combined with versatility are two of the main components that help make vehicle wraps an affordable option, depending on the color of the vehicle; partial vehicle wraps can provide the same high invisibility that you’re looking for; at fraction of the price. Recently the Plumbing Master, serving Riverside, CA. & surrounding areas chose Precision Signs & Graphics for their partial vehicle wrap for their fleet of vehicles; let’s look at some of the steps that brought about this affordable partial wrap project.

Being Creative, Saves Money

When Plumbing Master, serving Riverside, CA. & surrounding areas, was considering branding their fleet vehicles they looked for options that would give them the best “bang for their buck”. With their particular branded color set of the company already incorporating the same color as their fleet vehicles, a partial vehicle wrap could provide them the same visual effect; and save money too! When looking for a company to design, create and install their partial wrap for their fleet vehicles they chose Precision Signs & Graphics. They considered carefully the craftsmanship, quality of vinyl wrap materials that Precision has come to be known for in the Riverside, CA.  area. As this partial wrap project was to be a branding point for their company, it was important that the quality of the partial wrap reflected the quality reputation that they have earned within the community as well.

The Partial Wrap Process

Step One: Partial Vehicle Wrap Design

With Plumbing Master constantly being on the road traveling to customer’s homes, businesses and construction job sites; their fleet can easily be seen by hundreds or thousands of people in the Riverside, CA.  area every day. With a partial vehicle wrap being one of the first impressions that customers will see (whether it be in Riverside, CA, or elsewhere), close attention must be paid during the initial consultation and design. By providing examples, we were able to identify the fonts, colors, graphics and sizing needed to create the partial vehicle wrap to Plumbing Master’s specifications. Utilizing some additional resources such as their print media and website we crafted a design that accentuated the branded look that followed along with their creative marketing.

It goes without saying that the final partial vehicle wrap design was approved by Plumbing Master prior to material selection and installation. They were also able to see a full color rendering of what the finished product was to look like before the installation began.

Step Two: Partial Vehicle Wrap Materials Selection

Based upon the overall partial vehicle wrap specifications identified in the design we look for the proper 3M or Avery materials that will best suit the application. Materials were carefully hand selected based on the long term mindset we seek to fulfill with our quality partial vehicle wraps. When choosing the correct 3M or Avery vinyl wrap material we look at the following factors:

Some vinyl films allow digital and screen printed graphics to be applied where deep contours and corrugations are found (typical on van models with recessed areas and performance cars that have a lot of flair). Other types of films are selected because the application needs, for example whether the application will be for a short or long-term needs. These removable films are great for fleet and vehicle graphics; its versatility also works well with interior and exterior signs.

Precision Sign and Graphics in Riverside, CA.. is your local source for Vehicle magnets, Signs, Vehicle wraps and more.. Call us today! (951) 332-2700

Image of a partial vehicle wrap - Custom acrylic lobby signs Fontana, Rancho, Jurupa, Riverside and EastvaleWhen it comes to window applications, we use a vinyl where the ability to look thru the material is needed. Typically, from the inside looking out, this is perfect for those vehicle wraps that require the design to cover the windows where it’s necessary or required that the driver be able to easily see out through the printed vinyl. This material also works great for storefront window applications as well.

Step 3: Partial Vehicle Wrap Installation

As part of the process for a partial vehicle wrap installation, the installation crew will receive a design template (printout) that identifies the location points for the most important elements in the design, namely the largest photograph or design element and any logos, phone numbers, websites or slogans. Materials are preprinted, cut, labeled (numbered) in the sequence of installation. These pieces are positioned in place while making sure to align these elements first, allowing any additional graphic elements to freely flow around the vehicle shape and complex curves. Because on many partial vehicle wrap installations the design attempts to avoid curved areas, the installation can be pretty straightforward.

Next the material is stretched as needed for the shape (much like you would see when you’re stretching plastic wrap over the top of a glass bowl in your kitchen). Only this material is made to be long-lasting in the sun, super durable in the rain and able to be washed over and over again for years to come. Even for a partial vehicle wrap this process can be a little tricky. For large logo sections you still have to deal with rivets, curvatures in the body of the vehicle, door handles, glass with moldings, etc. this is where experience really pays off.

When experience counts

Precision Sign and Graphics is a locally owned and operated sign company that utilizes the latest technology, top industry graphic design talent and state-of-the-art equipment and materials to produce our the very best product available in the Riverside, CA. area (or anywhere else for that matter). We seek to build long-term relationships with our customers by treating every customer with respect, understanding the diversity of opinions and a partnering mindset desiring to see your business succeed. Call to let us quote your partial vehicle wrap today!

Useful Links

For more information or to contact us for a Free Quote: CLICK HERE

To find the answers to some of our frequently asked questions: CLICK HERE

 

Custom Window Application for Freshii

Image of a window graphic - Custom acrylic lobby signs Fontana, Rancho, Jurupa, Riverside and EastvaleCustom printed perforated window wraps are a fantastic way to turn the square footage of your stand alone or storefront windows into visible advertising space. Because of the large window design of most entry areas, custom printed perforated window wraps are the perfect choice for most businesses in Riverside, CA. You know the first impression of your business is so very important, so when choosing to have a professionally designed, crafted and installed custom printed perforated window wrap; the choice of the company can be as important as the message. Recently the Freshii Healthy Eating Restaurant serving Riverside, CA. and surrounding areas chose Precision Signs & Graphics for their custom printed perforated window wrap for their street view windows; let’s look at some of the steps that led to this attention-grabbing project, shall we?

Pricing out the wow factor

The choice that Freshii Healthy Eating Restaurant, serving Riverside, CA. and surrounding areas, made to choose Precision Signs & Graphics for their custom printed perforated window wrap was not just because we had a competitive price. They looked at the examples of our workmanship, quality of window wrap materials and our high standards as determining factors for choosing us as their custom printed perforated window wrap company. As this project was to be a visual focus point for their business, it was necessary that the final product reflected their branded image, as well as the quality reputation that this particular business has earned across the country.

The Process

Step One: Printed Perforated Window Wrap Design

Considering the visibility of this specific project, most likely being the first impression that customers will see, particular attention was paid during our initial consultation and design. Using different samples we were able to narrow down the fonts, colors, graphics and sizing needed to craft the custom printed perforated window wrap to the Freshii Healthy Eating Restaurant’s specifications. By looking through additional resources such as available print media and their parent company website we were able to craft a series of designs that nailed the company’s branded look and followed along with their current creative marketing.

Naturally, the final printed perforated window wrap design was approved by Freshii Healthy Eating Restaurant prior to material selection and installation, so there were no doubts on their part whether the finished product would look good or not. We also showed them a rendering of what the finished product was to look like before the first inch of material was printed.

Precision Sign and Graphics in Riverside, CA.. is your local source for Vehicle magnets, Signs, Vehicle wraps and more.. Call us today! (951) 332-2700

Image of a window graphics - Custom acrylic lobby signs Fontana, Rancho, Jurupa, Riverside and EastvaleStep Two: Printed Perforated Window Wrap Materials Selection

Based upon the overall printed perforated window wrap specifications identified in the design, we look for the proper 3M or Avery materials that will best suit the application; materials were carefully hand selected based on the long-term mindset we seek to fulfill with our quality printed perforated window wraps. As a Window-based application a UV coating was necessary to keep the colors vibrant for many years to come.

For this window application, we use a vinyl where the ability to look thru the material was needed. Typically, from the inside looking out, this is perfect for those printed perforated window wraps that require the design to cover the windows where it’s necessary for customers to be able to easily see out through the printed vinyl. This material also works great for vehicle window applications as well. Some of the panels for this were solid rather than perforated to assist with sun in the drive-thru.

Step 3: Printed Perforated Window Wrap Installation

As part of a perfect installation, the installation crew will receive a design template (printout) that identifies the location points for the most important elements in the design, namely the largest photograph or design element and any logos, phone numbers, websites or slogans. These elements are positioned in place with the installation crew making sure to align these elements perfectly to the framing of the glass separators.

The entire wrap process can be done within 2-4 hours; if needed, the wrap can be scheduled as to work with the “window” of your store’s or restaurant’s closed hours (pun intended). Obviously, this varies depending on how much square footage/windows we’re wrapping and how tall the windows are. Sometimes we need to use lifts or scaffolding to reach the tops of some windows.

A local process with a larger focus

Precision Sign and Graphics, as a locally owned and operated sign company that utilizes the latest technology, top industry graphic design talent and state-of-the-art equipment; we were pleased to partner with Freshii Healthy Eating Restaurant and their vision for healthy eating.

With our goal to seek and build long-term relationships with our customers, this is a great example of some of the values that the owners of Precision Sign and Graphics instill in their own home and personal lives. By having a healthy mindset, great food and neighborhood friendly service; the Freshii Healthy Eating Restaurant is a great asset to the Riverside, CA.  area community.

 
 
 
Useful Links

For more information or to contact us for a Free Quote: CLICK HERE

To find the answers to some of our frequently asked questions: CLICK HERE

 

Custom Trailer Wrap for Premier Pool Tile Cleaning Company

Picture of a vehicle wrap done by us - Custom acrylic lobby signs Fontana, Rancho, Jurupa, Riverside and EastvaleCustom trailer wraps come in all types, shapes and sizes making them a perfect choice for most businesses in Riverside, CA. Because the first impression of your business is so important, having a professionally designed, crafted and installed custom trailer wrap is an important choice; so make it a good one. Recently the Premier Pool Tile Cleaning Company serving Riverside, CA. and surrounding areas chose Precision Signs & Graphics for their custom trailer wrap for their trailers; let’s look at some of the steps that led to this eye-catching project.

A Choice Made by More Than Just Price

The choice that Premier Pool Tile Cleaning Company, serving Riverside, CA. and surrounding areas, made to utilize the services of Precision Signs & Graphics for their custom trailer wrap was not based upon just price. They looked at the craftsmanship, quality of wrap materials and our reputation of high business standards as determining factors when choosing a company for their custom trailer wrap. As this project was to be a focal point for their business, it was important that the final product reflected their branding, as well as the quality reputation that they have earned within the community.

The Process

Step One: Trailer Wrap Design

With the mindset that your custom trailer wrap will most likely be one of the first impressions that customers will see (whether it be in Riverside, CA, or elsewhere), particular attention must be paid during the initial consultation and design. Because of our vast experience in the Trailer wrap industry, we were able to quickly identify the fonts, colors, graphics and sizing needed to create the custom trailer wrap to the Premier Pool Tile Cleaning Company’s specifications. Utilizing some additional resources such as their print media and website we crafted a design that accentuated the branded look that followed along with their creative marketing.

Naturally, the final trailer wrap design was approved by Premier Pool Tile Cleaning Company prior to material selection and installation, so there was no doubts on their part whether the finished product would look good or not. They were also able to see a rendering of what the finished product was to look like before the first inch of material was printed.

Precision Sign and Graphics in Riverside, CA.. is your local source for Vehicle magnets, Signs, Vehicle wraps and more.. Call us today! (951) 332-2700

Process of applying a vehicle wrap - Custom acrylic lobby signs Fontana, Rancho, Jurupa, Riverside and EastvaleStep Two: Trailer Wrap Materials Selection

Based upon the overall trailer wrap specifications identified in the design we look for the proper 3M or Avery materials that will best suit the application; materials were carefully hand selected based on the long term mindset we seek to fulfill with our quality trailer wraps. When choosing the correct 3M or Avery vinyl wrap material we look at the following factors:

  • Some vinyl films allow graphics to be applied where deep contours and corrugations are found (typical on trailer models with recessed areas and performance cars that have a lot of flair). Other types of films are selected because the application needs, for example whether the application will be for a short or long-term needs. These removable films are great for fleet and trailer graphics; its versatility also works well with interior and exterior signs.
  • When it comes to window applications, we use a vinyl where the ability to look thru the material is needed. Typically, from the inside looking out, this is perfect for those trailer wraps that require the design to cover the windows where it’s necessary or required that the person inside the trailer be able to easily see out through the printed vinyl. This material also works great for storefront window applications as well.

Step 3: Trailer Wrap Installation

As part of a perfect installation, the installation crew will receive a design template (printout) that identifies the location points for the most important elements in the design, namely the largest photograph or design element and any logos, phone numbers, websites or slogans. These elements are positioned in place with the installation crew making sure to align these elements first, allowing any additional graphic elements to freely flow around the trailer shape and complex curves.

Next the material is stretched as needed for the shape (much like you would see when you’re stretching plastic wrap over the top of a glass bowl in your kitchen). Only this material is made to be long-lasting in the sun, super durable in the rain and able to be washed over and over again for years to come.

The entire wrap process can be done within 1 to 2 days of installation; if needed, the wrap can be scheduled as to work within the downtime of your trailer. Obviously, we prefer longer periods of time, as we can get very busy with a queue of waiting trailer wraps that accumulate.

A Process to Perfection

Precision Sign and Graphics is a locally owned and operated sign company that utilizes the latest technology, top industry graphic design talent and state-of-the-art equipment and materials to produce our the very best product available in the Riverside, CA. area (or anywhere else for that matter). We seek to build long-term relationships with our customers by treating every customer with respect, understanding the diversity of opinions and a partnering mindset desiring to see your business succeed. Call to let us quote your custom trailer wrap today!

Useful Links

For more information or to contact us for a Free Quote: CLICK HERE

To find the answers to some of our frequently asked questions: CLICK HERE

 

Give us a little information about your needs and we will do the rest!

We do our best work when our client says:
"You guys do what you think is best, I trust you because I know you do good work and you come highly recommended."